It’s a 30-second video promoting a case study! Short, sweet, and engaging. Including influencers, like Ann Handley below, increases credibility and will likely increase reach as they will likely share it with their networks. LinkedIn Marketing Minute is a series of videos aimed at providing actionable advice to marketers like us. Here are two (of many) ways our team has incorporated video into our LinkedIn Page content strategy. But now your connections’ profile changes, such as hitting a professional milestone like a birthday & work anniversary, adding & editing a new or. LinkedIn members spend almost 3x more time watching video ads compared to time spent with static Sponsored Content. Although previously, you could see updates related to the work anniversary of your LinkedIn connections and network in your feed, which were automatically shared in the form of posts by LinkedIn.
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